Strategy & Tracking
Booked Consultation
An exclusive, pre-qualified homeowner with a real project, booked onto a contractor's calendar with a time on it. The opposite of a shared lead.
Definition
A booked consultation is a homeowner in your service area, with a real project in a budget band that fits, confirmed onto your calendar with a time on it. It's exclusive and yours alone, the opposite of a shared lead resold to five contractors at once. It's the unit worth counting, because it sits one step from a signed job.
In depth
'Leads' is a poisoned word for contractors burned by Angi and HomeAdvisor, where the same inquiry gets sold five times over. A booked consultation is the answer to that: real, exclusive, and already on the calendar, because the search listing, the page, and the follow-up that produced it all belong to you.
Many contractors run it in two stages. A short video or phone consult comes first; the in-home estimate is saved for the homeowners who clear that first step. That protects your windshield time. Agree up front what 'qualified' means, and track show rate alongside bookings, so the number reflects appointments that actually happen.
Worked example
Instead of a list of phone numbers to chase, you open your calendar to a confirmed Tuesday-afternoon video consult with a homeowner planning a $40k kitchen in your service area.
Strategy & Tracking
Want this run for you, not just read about?
Clean tracking and honest attribution, so you know which dollars actually produce revenue.